Harold Ortiz
Year01 Forum Issue #3, 1997
Gu Xiong of course, is not only an artist
aware of his own situation in the historical process, but an
active agent in clarifying, questioning, and expropriating the
legacy of Postmodern art. Purposefully locating his work within
that context. Gu Xiong filters two
ideologies (some would say two dogmas) through his personal
dislocation/relocation, and in his search for bridges, he
proposes interpretations that neither by-pass the panoramic
of cultural geopolitics, nor are they strange to the causes
that determine it.
With his current exhibition at A space, Gu Xiong articulates
a cultural junction that in spite of its panoramic view [MAOIST
CHINA/POP ART/CULTURAL ASSIMILATION/CORPORATE/SELF IDENTITY]
focuses persistently on the personal dilemma of reshaping
a life with the intruments of capitalism while retaining one's
very raison d'etre.
In Gu Xiong's work, the smallest of gestures,
domestic anecdotes, the most humble fragments, are re-articulated
and reconstituted into coherent markers that bridge the cliff
between geopolitics and personal destiny, between the anonymity
of the subject and the rebelliousness of the creative self.
Guy Debord predicted thirty years
ago in The Society of the Spectacle both the co-dependency
and co-lapse of polarized geopolitics founded upon the capital/labour
dialectic, foreshadowing the same paradox Xiong's installations
explore.
Debord read between two antagonizing ideologies the interchangeability
of their political discourse; seeing that the maxims of Marxism
and the slogans of consumerism were not really political extremes,
but ultimately means of persuasion subservient to the program
of an absolute order through which society is made uniform
and by which its cultural forms are standardized standardized
to conform with a homogenous system.
Redlands depolarizes the effects of political dogma
vis-a-vis western pop culture. The west's underdeveloped political
consciousness is offset by Gu's own awareness of a dislocated
identity.
Hung on opposite walls at A space gallery, family portraits
by Gu Xiong face a Mao series by Andy Warhol. A mano-a-mano
of cultural and sociopolitical contexts that borrow and alternate
signifiers: Mao, the Socialist cult icon, foregoes it's communist
affiliation and becomes an icon of consumerism - a chairman
of a marketing board. Conversely, the faces and grimaces of
corporate clowns morph into a friendly immigrant family who
relate identity to entertainment and fast-food franchise loyalty.
Alien yet familiar.
The rhetoric is optional in the sense that one could easily
transpose the script without changing the spirit of the message,
just as the slogans on pixel signs on either side of a red
bridge -Mao's exhortation to become a cogwheel in the engine
of the revolution and Warhol's sound bite of intellectual
vacuity: "in the future everybody should be a machine...think
the same, look the same..." - mirror each other and come
full circle.
Gu Xiong reassesses his own inception within the current of
contemporary art and claims a territory, a cultural space
that becomes richly layered with the detritus of despotic
rule, both political and commercial. The red of the cultural
revolution becomes the background for a cut-out mounty with
slanted eyes, candidly unaware perhaps that his identity has
been bought by Disney.
The sale of the mounty attests to the PRE-emptying of symbols
of nationalism. Their repackaging and relocation, a contingency
of supply and demand.
The custodians of patriotism might just one day sale-pitch
the Maple Leaf to the boards of Warner, Sony or Matel in compliance
with the latest trend in global marketing culture.
Mao prints. Stuffed pandas. Serial products executed by attendants
at their respective assembly line factories, unequivocally
created for the market; they affect our reading of western
art by proxy...To know who really did pass the squeegee will
prove as irrelevant as to know who sewed up the stuffed pandas.
Gu uses Warhol serigraphs with a vengeance. First he expropriates
their iconoclastic status by deflating the context in which
they were produced, and then the mystique of their celebrity.
He re-cycles them, but only as metaphors. He mocks the process
which authored them by placing real, poster-size family portraits
of his own children (originals) which unlike reproductions,
have been painstakingly pencil drawn stroke by stroke. As
if denouncing the chairmen line-up as fakes (no more political
than Warhol's wall flowers), Gu proposes that the meaning
of art is related to the process of knowing, and that it is
by this 'knowledge of subject in relation to object in relation
to context, that art relates to life.
Warhol's prints as pop objects are as dis-locate and alien
to what they represent as Gu Xiong was himself in Western
Canada when he arrived after the Tiannamen massacre.
In their respective exiles: the Cultural product from its
political context; the producer of culture from his compulsory
standardization, both seek re-interpretations. It's as if
Mao had been made to get off the idologically barren wall
assigned to its effigy at the National Gallery and forced
to work the assembly line. The pictures warn us against what
we are poised to become: complacent, satisfied, and factotum.
Gu Xiong and his family portraits seem not to have escaped
Mao's fate. With their second hand culture they too have been
made into parodies for whom the trappings of modernity have
been purchased at the expense of history, relationships, and
identity - their Mcdonalisation a simpler form of freedom.
Having worked at a fast food joint to support himself, Gu
Xiong collected the detritus of his menial occupation: hamburger
wrappings, napkins and pop cans, objects which inspired the
backdrop of his installation at A space. They are the most
pervasive element in the show. And in their wallpaper incarnation
they become a Wildean reference intended as a pun on modernity
and its subscribers. The landscape Gu translates is littered
with residues from our exhilarating freewheeling through nature.
It wrap us up in Coca Cola logos, Andy Warhols, the Muppets,
Little-Chairman-Mao-Books and Licence Plates, Highways, Mounties,
Atari, Big Macs and Blue Uniforms.
The wall paper becomes the great wall of consumerism: a zen
meditation on smuggling human ethos across cultural frontiers.
On trafficking with memory and experience. The pattern unveils
and critiques corporate and state despotism, which on one
end of the wall strives towards designing producers loyal
to the enterprise of progress; and a society of brain dead
techno-consumers perpetually disposing of their identity labels
on the other.
Gu Xiong was born in Chongquing, Sichuan China in 1953. He
received a BFA in 1982 and a MFA in 1985 from the Sichuan
Institute of Fine Arts, Chongquing. He was in residency in
the Visual Arts Program at the Banff Centre, Banff Alberta
from 1986-1987 and 1989-1990. He currently resides in Vancouver.
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